Hollywood Casino

A star is born

RPM did the hard work of pulling 17 casinos together under one powerful brand experience. A campaign that was able to meet the unique needs and opportunities of each and every market while remaining vibrant and compelling. Driven by an unforgettable Motown song and numerous cameos by Hollywood icons and Rat Pack legends, we took the brand to a whole new level of national recognition in the latest campaign. Through television, print, digital, radio and more, RPM delivers red carpet imagery and classic Vegas style while capturing the essence of gaming entertainment at Hollywood Casino.