As the prosecco category has grown significantly in the U.S., RPM has helped accelerate Riondo Prosecco’s rise. Prosecco is at the forefront of this sparkling wine boom, with producers and marketers competing to win share among fickle consumers, and they’re making progress. Value is growing ahead of volume according to both Nielsen and IRI data. … Continue reading Can You Build a Brand via Social Channels? RPM Showed Riondo How.