{"id":4397,"date":"2018-05-28T07:07:43","date_gmt":"2018-05-28T07:07:43","guid":{"rendered":"http:\/\/rpmadv.com\/?page_id=4397"},"modified":"2021-04-15T10:01:27","modified_gmt":"2021-04-15T15:01:27","slug":"blog","status":"publish","type":"page","link":"https:\/\/rpmadv.com\/index.php\/blog\/","title":{"rendered":"Blog"},"content":{"rendered":"
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How To partner With Programmatic and Digital Media Vendors<\/h1>\n

with RPM’s Tyler Bryant<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n\n
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New Facebook Feature: Off-Facebook Activity<\/h1>\n

In an effort to be more transparent, Facebook has released a feature called Off-Facebook Activity.<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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A New Entrant in the Streaming Wars<\/h1>\n

With the success in recent years of streaming content providers such as Netflix, Amazon Prime Video, and Hulu, major tech and content players have entered the scene.<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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WANT TO EXPAND ADVERTISING REACH?<\/h1>\n

Have you ever struggled with figuring out how to expand your advertising reach to people, but you\u2019re unsure of what interests\/behaviors to target?<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Does Your Brand Need To Go To Bootcamp?<\/h1>\n

The drive to \u201cdifferentiation\u201d isn\u2019t new, but it is harder than ever.<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Team-Building, Customer Service And Making Magic<\/h1>\n

Customer service. Customer experience. No matter what you call it, how your organization interacts with customers can make or break…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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2019-2020 Television Upfronts: Programming Recap<\/h1>\n

Each year, the major networks present their programming slates for the upcoming season…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n\n
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Celebrating 25 Years of Not Standing Still<\/h1>\n

RPM recently celebrated our 25th year, which means we\u2019ve had a front row seat to seismic changes in how marketers market and consumers buy.<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Can You Build a Brand via Social Channels? RPM Showed Riondo How<\/h1>\n

As the prosecco category has grown significantly in the U.S., RPM has helped accelerate Riondo Prosecco\u2019s rise.<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Generation Z Get Ready to Take the Stage<\/h1>\n

Gen Z is currently defined as by the Pew Research Center as being born in 1997 or later.<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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When it comes to video, is shorter sweeter?<\/h1>\n

In its \u201cDigital Video Advertising Best Practices 2019\u201d report, eMarketer recently shared a number of useful trends and information pertaining to any channels that serve up video advertising and content digitally:<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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CONNECTED TV PRIMER: AUDIENCES, CHALLENGES, AND OPPORTUNITIES FOR BRANDS IN THE U.S<\/h1>\n

Connected TV (CTV) is giving consumers more choice in how they view and interact with content.<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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CALL ME BY MY NAME: WHY PERSONALIZED EMAIL SUBJECT LINES WORK<\/h1>\n

Brands are embracing personalization, but does it really make a difference when it comes to email?<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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MEDIA BUYING 2018: TRANSPARENCY AT A CROSSROADS<\/h1>\n

Media buying transparency is at a crossroads, thanks to heightened client awareness and a call for media agency accountability. Download the whitepaper from the ANA and law firm Reed Smith to learn more about the ANA\u2019s activities with respect to transparency and tissues impacting agencies and advertisers.<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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SCOTUS OPENS DOOR FOR SPORTS WAGERING<\/h1>\n

The repeal of the Professional and Amateur Sports Protection Act of 1992 (PASPA) clears the way for casinos\u2013 and potentially racetracks, lotteries, card houses, and others \u2013 across the country to ask their players, \u201cCare to make it interesting?\u201d<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Greater Transparency<\/h1>\n

Blockchain-enabled Advertising<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Customer experience:<\/h1>\n

What’s data telling you?<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Digital Video Ads<\/h1>\n

Good for customers?<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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ITALIAN FOR SPRING<\/h1>\n

Creative spotlight on Rindp Prosecco…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Build peaks<\/h1>\n

Chip Heath looks at the mysteries of \u201cexperience….<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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New Suite of BI Tools<\/h1>\n

RPM\u2019s brand new suite of business intelligence tools…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Attribution Modeling<\/h1>\n

Attribution. It\u2019s the word on every marketer\u2019s lips…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Influencers<\/h1>\n

social media influencers…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Thunder Valley Casino Resort<\/h1>\n

\u201cLive Out Loud\u201d campaign…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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An Analytics Mindset<\/h1>\n

Analytics is embedded in everything…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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\u201cCleaning Up\u201d Digital Media<\/h1>\n

The days of giving digital a pass are over…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Xbox Meets Jackpots<\/h1>\n

Skill-Based Slots Make Their Debut<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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Success in San Diego<\/h1>\n

the newest entrant into a crowded gaming market…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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The Art of being Curious<\/h1>\n

It\u2019s been said that creativity is finding two unrelated\nthings and…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>\n
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CRM<\/h1>\n

The era of \u201cBig data\u201d…<\/h4>\nLearn More<\/a>\n\n<\/div>\n\n\n<\/div>","protected":false},"excerpt":{"rendered":"How To partner With Programmatic and Digital Media Vendors with RPM’s Tyler Bryant Learn More New Facebook Feature: Off-Facebook Activity In an effort to be more transparent, Facebook has released a feature called Off-Facebook Activity. Learn More A New Entrant in the Streaming Wars With the success in recent years of streaming content providers such […]","protected":false},"author":6,"featured_media":0,"parent":0,"menu_order":6,"comment_status":"closed","ping_status":"closed","template":"blog.php","meta":{"footnotes":""},"class_list":["post-4397","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/rpmadv.com\/index.php\/wp-json\/wp\/v2\/pages\/4397","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rpmadv.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rpmadv.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rpmadv.com\/index.php\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/rpmadv.com\/index.php\/wp-json\/wp\/v2\/comments?post=4397"}],"version-history":[{"count":72,"href":"https:\/\/rpmadv.com\/index.php\/wp-json\/wp\/v2\/pages\/4397\/revisions"}],"predecessor-version":[{"id":8293,"href":"https:\/\/rpmadv.com\/index.php\/wp-json\/wp\/v2\/pages\/4397\/revisions\/8293"}],"wp:attachment":[{"href":"https:\/\/rpmadv.com\/index.php\/wp-json\/wp\/v2\/media?parent=4397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}