Thunder Valley Casino

SEE IT. HEAR IT. FEEL IT.

Throughout Northern California, one destination sets the standard for those who pursue the ultimate indulgent experience. RPM worked with Thunder Valley in enhancing its brand to reflect its exemplary status in the market. Complemented by the popular, mesmerizing song “Thunder,” the new campaign creates a distinct energy that captures the audience’s imagination and invites everyone to “Feel the Thunder.” Previously, the “Live Out Loud” tagline became a memorable call to action for players in the area, and RPM built a 360-degree campaign that included all marketing communications, promotions, loyalty program, and the Thunder Valley website.